Action Board
Your board · week 1
READ-ONLY SAMPLE · WEEK 1
Primary Leak: 57% of users drop before completing first practice test.
Users who finish first practice test return at 61% vs only 3% for drop-offs (20x lift). Anku has generated 4 actionable deliverables ready for you to ship today:
Ship one change: move practice result earlier.
People get stuck at first practice test and give up.
decent evidence — 111 people
What makes people stay
The exact step that turns first-timers into regulars — and how many people never reach it. (Here: 61% vs 3%. That's not a typo.)
Ask 5 people what stopped them.
Who to ask, and the email to send
Specific people who almost stayed. A short, honest email to each, already written. You copy, you send, you learn.
Fix the crash first: checkout race.
Bugs, in plain sentences
"Add to cart, go back, pay — breaks." That's it. That's the bug report.
Win back 34 people who finished and forgot you.
The ones who finished and forgot you
People who did everything right and never came back. One useful "this is live now" email — never "we miss you."